Friday, November 13, 2015
NOV 13 THE TOP TEN MOST RECOGNIZABLE LOGOS
The staff of the DUNER BLOG was on assignment in Eugene, Oregon last week. We learned that many people call Eugene 'The City that Nike Built." Everywhere you turn, you see the omnipresent Nike swoosh. It's not just running shoes either. It's on sports bras, the OU football jerseys and the impressive Event Center. All of which got us thinking...Which are the most recognizable logos in the world?
#1. Nike. Year: 1971. Designer: Carolyn Davidson. When a tiny Oregon sports importing company decided to diversify into sneakers, they hired a local graphic designer to dream up a logo. She says she was inspired by the Greek goddess of Victory, who embodies movement and speed. Unfortunately, poor Carolyn only received $35 for her revolutionary design.